George Gasper and Nick Merker Quoted in Indiana Lawyer: "Data Privacy Attorneys Consider Future of Consumer Protections"
Ice Miller partners George Gasper and Nick Merker were quoted in the Indiana Lawyer
article, "Data privacy attorneys consider future of consumer protections."
The article included:
"Aside from the sale of consumer data, privacy experts are also examining how that data might be used outside the realm of advertising. This is a particularly poignant issue for those who specialize in the internet of things, a concept Ice Miller LLP partner George Gasper describes as “devices talking to each other.”
"For example, a “smart” thermostat, or one controlled remotely by a smartphone, is considered part of the internet of things because the thermostat must communicate with the phone to perform the desired function. But performing those IoT functions naturally implicates large amounts of user data, which can then be collected to create a “profile” of the data consumer.
"As with other online privacy concerns, there are multiple views on the implications of the collection of IoT data, said Gasper, a member of Ice Miller’s IoT team. While the information collected through IoT communications can enable ISPs to increase convenience to users, he said there is also the looming concern that such data will be somehow misused, either through its sale or some other form of dissemination.
"To that extent, Nick Merker, a partner in Ice Miller’s Chicago office who specializes in data security and privacy and is a member of the firm’s IoT group, said allowing ISPs to sell consumer data can erode trust in IoT products. That loss of trust could cause a customer to abandon a particular brand, such as Amazon Alexa, in favor of a similar product from another brand, such as Google Home, if the customer believes Google handles its consumer data better than Amazon, Merker said."
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