Ice Miller partner Jacqueline Lesser will be participating in a Strafford live video webinar titled, "Trademark Application Pre-Filing Strategies: Overcoming the Obstacles."

This CLE course will guide IP counsel on effective strategies before a trademark application is filed. The panel will discuss pre-filing considerations and offer best practices for overcoming pre-filing obstacles for trademark applications.

Description:

Many factors go into drafting a proposed trademark application, including selecting the basis, anticipating blocking citations, adhering to settlement agreements, the timing of product launches, and deadlines for filing proof of use.

Counsel face a myriad of key, complex decisions: Should the goods or services be described broadly or narrowly? Are multi-class applications strategically better than single-class applications? When should stylized wordmarks or logos be filed rather than plain block letters? When should a claim to color be made? When submitting a specimen of use, is it better to show the use for one good per class or all goods in each class?

IP counsel also face challenges in preparing applications to obtain the best protection, which is not necessarily the broadest protection. It is also important to bear in mind that all submissions are fully accessible worldwide as well as consider confidentiality issues.

Listen as our authoritative panel of trademark attorneys examines pre-filing strategies for trademark applications. The panel will discuss pre-filing considerations, from identifying the proper owner to the impact of licenses to the timing of product launches. The panel will also offer best practices for overcoming anticipated obstacles to registration.

Panelists:

• Jacqueline M. Lesser, Partner, Ice Miller
• Rory P. Pheiffer, Partner, Barnes & Thornburg
• Laura J. Winston, Principal and Chair of the Intellectual Property Practice Group, Offit Kurman